Storefy combines a Samsung display, Easy CMS, content production and a 36-month on-site warranty in one package from €98/screen/month. InfoBox offers two routes: software only for your own Android TV from €7/screen/month, or turnkey display leasing (Maxhub display + software + pre-installation) from €24/screen/month on a 36-month Grenke lease.
Storefy is the retail-focused digital signage brand of doop, an advertising agency in Turku founded in 2006. The model is a full package: a 55–85 inch Samsung display, Easy CMS software, preloaded content, the Adbot video generator, installation and a 36-month on-site warranty all come in one monthly price. Indoor Display starts at €98/month for a 55-inch display, with a 36-month minimum contract.
Storefy is the only digital signage provider on the market with the Avainlippu (Key Flag) mark. InfoBox offers two routes: 1) software only for your own Android TV from €7/screen/month, or 2) display leasing (Hisense or Maxhub professional display + software + pre-installation) from €24/screen/month on a 36-month Grenke lease. Total cost for five 55-inch displays over 36 months: Storefy's Standard package about €17,640, the equivalent InfoBox lease €6,300 and software only on your own TVs about €1,915.
InfoBox leasing is about 2.8 times cheaper than Storefy, and the software on your own TVs about 9 times cheaper.
Storefy's strength is a full package genuinely built for retail. Adbot produces ad videos automatically from product data, ESL (electronic shelf labels) handles dynamic pricing in line with the Omnibus Directive, the Reactive Entrance Display targets content by age and gender, and doop's own agency produces all the content if needed. It is the only digital signage provider on the market with the Avainlippu (Key Flag) mark. 36-month on-site warranty: if a display breaks, the repair comes to you.
InfoBox's strength is price, flexibility and industry breadth. The same cloud software comes in two forms: on your own Android TV (Sony, Philips, TCL, Vestel, Maxhub, Hisense and other Android TV brands) with no extra device, or as display leasing (Maxhub professional display + software + wall mount + pre-installation + delivery from €24/screen/month, 36 months through Grenke). For older TVs, any Android device on the HDMI port will do, for example the €59 InfoBox Basic stick. The platform is designed for restaurants, construction sites, offices, car dealers, pharmacies and municipalities, not just retail. Power BI, Lounastaja, Sitedrive, SharePoint, Google Drive, Canva, Google Slides, Sinebrychoff ContentHub and YouTube are included for every screen.
The price gap is large on both InfoBox routes. Total cost for five 55-inch displays over 36 months on Storefy's Indoor Display Standard is about €17,640 (5 × €98 × 36 months, including displays, stands, installation, Easy CMS and warranty). The equivalent InfoBox turnkey lease over the same period: 5 × (€26 lease + €9 software) × 36 months = €6,300 (including a Hisense or Maxhub professional display, software, pre-installation and delivery). On the same pricing model, InfoBox leasing is about 2.8 times cheaper. If you use your own TVs, InfoBox software alone costs about €1,915 (5 × €9 × 12 × 3 + at most €295 for InfoBox Basic sticks), and the gap grows to about 9 times. Storefy's package also includes content production by doop's agency and an on-site warranty, which are not part of the InfoBox package.